Are you thinking about developing a website? If so, there are a few things you need to do before you get started. This blog post will give you an SEO checklist for beginners, so you can make sure your site is set up for success from the start.

Developing a website can be a daunting task, but with proper planning and execution, it can be a great way to grow your business or share your passion with the world. Before you start developing your site, though, there are a few things you need to do to set yourself up for success. Here’s an SEO checklist for beginners:

1. Research your keywords: What terms do you want to rank for? You’ll need to do keyword research to find out. Use tools like Google’s Keyword Planner and to find the right keywords for your site.

2. Set up Google Analytics: Google Analytics is a free tool that will help you track your website’s traffic and performance. Make sure you set it up before you launch your site so you can track your progress from the start.

3. Understand your audience: Who are you trying to reach with your website? Knowing who your target audience is will help you tailor your content and marketing efforts to them.

4. Choose a domain name: Your domain name should be reflective of what your website is about. Try to choose something short, easy to remember, and relevant to your keywords.

The SEO Checklist for Beginners: What to Do Before You Start Developing Your Site

Research your keywords

Before you start developing your site, it’s important to do your research and figure out which keywords you want to target. There are a few different ways to go about this. First, you can use a keyword research tool like Google AdWords Keyword Planner or Moz Keyword Explorer.

Second, you can look at your competitor’s sites and see what keywords they’re targeting. You can also use a tool like SEMRush to find out what keywords your competitors are ranking for. Finally, you can just think about the words that people might use to search for your business or website.

Once you have a list of potential keywords, it’s time to start thinking about which ones you want to target. You’ll want to choose keywords that are relevant to your business and that have a good amount of search volume (the number of people searching for that keyword). You’ll also want to make sure that you can realistically rank for those keywords.

Set up Google Analytics

Google Analytics is a free tool that allows you to track the traffic coming to your website. It’s important to set up Google Analytics before you launch your website so that you can track your progress over time.

To set up Google Analytics, first create a free account at Then, add the tracking code to your website. This code should be added before the tag on every page of your site. Once the code is installed, you’ll be able to see how much traffic each page on your site is getting, as well as other useful data such as bounce rate and average time on page.

Understand your audience

Before you start developing content for your website, it’s important that you understand who your audience is and what they’re looking for. To do this, create buyer personas for the different types of people who might be interested in your product or service. A buyer persona is a fictional character who represents a specific type of customer or user.

For example, if you sell men’s clothing, one of your buyer personas might be “The Stylish Guy.” He’s fashion-conscious and wants clothes that make him look good but he doesn’t want to spend a lot of money. Another persona might be “The Busy Professional.” He’s always on the go and needs clothes that are easy to care for and wrinkle-free. Understanding who your audience is will help you create content that appeals directly to them.

Choose a domain name

Your domain name is the address of your website (e.g., When choosing a domain name, you’ll want to choose something that is short, easy to remember, and relevant to your business or website. You’ll also want to make sure that your domain name is available – you can check this using a tool like GoDaddy Domain Name Search.

Once you’ve chosen a domain name, you’ll need to register it with a domain registrar such as GoDaddy or Namecheap. This will usually cost around $10-15 per year. Once you’ve registered your domain, it’s time to set up your website!

Find the right hosting plan

Your website will need to be hosted on a web server in order for it to be accessible to people on the internet. There are many different web hosting providers to choose from, so it’s important to find one that offers the features you need at a price you’re willing to pay.

For most small websites, shared web hosting will be sufficient. This means that your website will be sharing a server with other websites. If you have a larger website or expect a lot of traffic, you may need to upgrade to VPS (virtual private server) hosting or dedicated hosting. These types of plans are more expensive but offer better performance and more control over your server environment.

Set up your site

Now that you have registered your domain and found a web host, it’s time to set up your site! If you’re not familiar with web development, there are many resources available online to help you get started, including W3Schools and Codecademy.

If you don’t want to build your site from scratch, there are also many content management systems (CMS) available which make it easy to create and manage a website without any coding knowledge. Two popular CMS options are WordPress and Joomla!. Once you’ve chosen a CMS and set up your site, it’s time to start creating content!

Optimize your site for SEO

Search engine optimization (SEO) is the process of optimizing your website so that it ranks higher in search engine results pages (SERPs). This is important because people use search engines like Google every dayto find websites like yours. The higher your site ranks in the SERPs, the more likely people are to find it.

To optimize your site for SEO, start by doing keyword research (as mentioned in Subsection 1.1) to find the right keywords to target. Once you’ve identified the keywords you want to target, add them to your website’s title tags, meta tags, and header tags. You should also create high-quality content that includes those keywords and is relevant to your audience. Finally, make sure your site is easy to navigate and free of errors like broken links.

By following these steps, you can ensure that your website is optimized for search engines and ready to start attracting visitors!


Developing a new website can be a daunting task, but by following this SEO checklist, you can be sure that you’re covering all of the bases before you launch. By doing your research upfront and making sure your site is optimized for SEO, you’ll be in a good position to attract visitors and grow your business.

If you’re just getting started with SEO, this checklist will help ensure that you get off on the right foot. By researching your keywords, understanding your audience, and choosing the right domain name and hosting plan, you can set your site up for success from the start. And by optimizing your site for SEO, you can make sure that your hard work pays off in higher rankings and increased traffic.